Freelance & Contract
2001-Present

As a freelance design director and designer, I’ve led teams and supported clients with brand-focused solutions across print, digital, product, and motion design. I’ve contributed to projects of all sizes, including brand consultation, identity development, and the execution of campaigns and digital experiences. My clients and agency partners span industries such as fashion, spirits, digital products, crypto, finance, film, and the arts.

Addison/Sia
2012 — April 2025

Senior Design Director (2020 – 2025)
Design Director (2016 – 2020)
Art Director (2014 – 2016)
Senior Designer (2012 – 2014)

Led cross-disciplinary teams of designers, developers, and creatives on interactive, branding, and video projects. Collaborated with cross-functional stakeholders and presented creative strategies to C-suite clients. Oversaw project lifecycles—including scheduling, resourcing, documentation, QA, production, and deployment. Played a role in hiring and growing the digital department, helping define production processes and creative standards. Mentored design team members through one-on-one coaching and team-building initiatives.

Happy (Freelance)
2012

Art Director

Developed brand foundations and visual identity for a lifestyle app startup. Partnered with stakeholders to establish strategic direction before leading the design team. Oversaw multidisciplinary design execution and managed external vendors and talent.

Callaway Digital Arts
2010 — 2012

Art Director

Led creative direction and UX for five iOS app titles—all reaching #1 in the Apple App Store’s Book category. Directed product architecture and design for educational and children’s apps in collaboration with producers, designers, developers, animators, and licensors. Built engaging, story-driven experiences that merged interactivity with strong narrative and visual design.

The O Group (Freelance)
2010

Senior Designer

Designed print, digital, POS, environmental, and packaging materials for luxury and lifestyle brands including Lacoste, Belvedere Vodka, Rémy Martin, and Ferragamo.

3rd Edge Communications
2006 — 2010

Senior Designer

Delivered creative solutions spanning brand identity, print collateral, and digital marketing for clients of this boutique agency. Collaborated with external partners on environmental design, video motion graphics, and integrated campaigns. Took a hands on role in both strategic development and execution across a variety of media.